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Email Marketing - Beginners Guide To Building A Profitable Email List

To construct a profitable email list, it's required that you have a web page for setting up your web form that will gather the emails of your subscribers. I strongly encourage you to use confirmed opt-in also known as double opt-in list building practices. This means that your subscribers have confirmed at least twice that they wish to receive information from you. There are tons of web scripts that can be used to start building your email list but, what you should know if you don't already is that SPAM is still a big problem and you need to start building your list with a trusted email marketing service such as Aweber.

Aweber's web-based email marketing software is rated one of the best and it's highly recommend that you start building your email list with them. Wondering why? Because they are white listed with all of the popular email providers such as Gmail, Yahoo, AOL, and MSN just to name a few. White listed means that when you send a broadcast email to your list of subscribers, your email will get delivered at a very high success rate. It's pointless to build a list and not have your emails reach the inbox of your subscribers. SPAM has been the number one reason for this.

Once you have an account with Aweber you will evade many of the major delivery issues and you'll also have access to many tools. Everything will be automated once you setup your web form within your web page properly. You will also be able to add custom fields to your web form such as 'Name', 'Phone Number', etc. if wanted. Another important tool that you will definitely want to track when building your email list is statistics. Knowing how many visitors subscribed to your list is key. Why? Because you'll be able to test and tweak what you could change inorder to increase your opt-in rate.

One way to dramatically increase your opt-in rate is to give away something free for example a ebook or report. If you're selling a product or service you may want to present a price reduction for any visitors that opt-in to your list. The key to having a profitable email list is to use confirmed opt-in practices and an email marketing service provider that will get your emails delivered to the inbox of your subscribers.


 

 


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